Write Doe Bay Retreat – Branding & Logo Package
For Write Doe Bay Retreat, I created a full branding package designed to capture the calm, creative, and restorative spirit of the retreat experience. The logo combines organic, hand-drawn elements with, organic typography to reflect both serenity and thoughtful design. The visual system includes a flexible color palette, complementary patterns, and supporting icons that can be applied across signage, stationery, digital platforms, and merchandise, creating a cohesive brand presence that feels intentional and welcoming.


San Juan Summer Arts Festival – Branding & Visual Systems
Over four years, I developed evolving visual identities for the San Juan Summer Arts Festival. Each system balanced hand-drawn illustration with bold, accessible design—applied across posters, merchandise, signage, and event collateral. From the storytelling-driven 2022 design, featuring hands cradling a paper boat under a crescent moon, to the vibrant wildlife-inspired 2023 branding, the work highlighted the island community’s creative spirit and gave the festival a recognizable, flexible presence year after year.